Cold calling might not be as popular as it once was, but it still works. Calling up potential customers to sell them goods and services stands out these days—but how…
No matter what brought you into the entrepreneurial space, you likely started your business because you wanted to create something that would positively impact others and allow you to support…
Chatbots have existed for decades, but many companies are just now starting to get in on the trend. These bots are a cost-effective way to navigate customer service issues and…
The gig economy is more popular than ever. From rideshare drivers and delivery gigs to freelance writers and consultants, many people have one or more freelance jobs. If you work…
Women-owned business statistics prove that female entrepreneurs aren’t to be underestimated. Not only do they account for over 12 million of the businesses in the U.S., they also tend to…
Brand identity is one of the first things many business owners think of when they initially conceptualize their company. But as a business grows and time goes on, it may…
If you have a passion for food and have always dreamed of being your own boss, opening up a restaurant may be the perfect business opportunity for you. But before…
Our world is diverse. Our workplaces should be, too. Even in 2024, American workplaces do not accurately reflect our population. Purposeful discrimination against protected classes is illegal, but that shouldn’t…
The modern workplace comes with modern challenges, including significant stress. While automation and technology have made our lives easier in some areas, The American Institute of Stress reports some troubling…
Hiring and onboarding new employees can be expensive and time-consuming. That makes for a daunting interview process. How do you know what to ask? What makes an answer—or a candidate—a…
When it comes to ecommerce, user experience (UX) is everything. If your customers don’t have a good experience visiting your site, they will likely leave without making a purchase. In…
Business has its own vocabulary and learning to speak it fluently can really feel like learning another language. There’s a lot that goes into interpreting finances especially. It’s important for…
Talent is the cornerstone of success for any business. But hiring qualified, passionate employees is easier said than done. Great employees don’t grow on trees! Instead, it’s up to small…
There’s simply no denying the benefits of social media for businesses big and small. When used right, Facebook, Instagram, Twitter, and even LinkedIn are powerful vehicles for small business growth….
The hiring process can be a challenge for small businesses and job seekers alike. According to recruitment statistics, it can take weeks to find the right candidate—and there’s no guarantee…
